Luka Agency
/
Brand Identity
Cicada x Tech23
Creative Direction:
Harmony, Inc.
Strategy:
Elvis Bennet
Design:
Joseph Lewis
Year
2023
The client's goal was to create a brand identity that would resonate with environmentally conscious consumers and help position their business as a leader in sustainable practices. Objectives included increasing brand awareness and driving customer engagement.
Our approach was to create a brand identity that communicated Green Wave's values of sustainability, innovation, and authenticity. We developed a brand strategy that focused on creating a unique and memorable visual identity that would differentiate the brand from its competitors.
PIONEERING SPIRIT
Strategy
Settle approached us to create a new brand identity that reflects their innovative approach to tackling homelessness.
Our brand strategy was guided by the idea of ‘Moving Forward’, reflecting Settle's mission of empowering young people and the transformational relationships they create.
A core principle of Settle’s work is to involve young people in everything they do from programme design to decision making.
"Through the use of found materials and mixed media, life is given to a herd of eclectic, hybrid animals... while intricate drawings tap into childhood memories and explore an adult reality."
Logo
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Event Collateral
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Event Categories
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2024 Event
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OTHER
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